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Microsoft Dynamics 365 for Marketing
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TitleMicrosoft Dynamics 365 for Marketing
TitleMicrosoft Power Platform Functional Consultant
Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate Certification Exam Dumps & Practice Test Questions
Prepare with top-notch Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification practice test questions and answers, vce exam dumps, study guide, video training course from ExamCollection. All Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification exam dumps & practice test questions and answers are uploaded by users who have passed the exam themselves and formatted them into vce file format.
The Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification is intended for those professionals who use Microsoft Dynamics 365 Marketing in their daily business operations within their enterprise. It is also aimed at the developers who want to develop consulting skills. The candidates are required to pass two exams to earn this associate-level certificate. These are Microsoft PL-200: Microsoft Power Platform Functional Consultant and Microsoft MB-220: Microsoft Dynamics 365 Marketing.
To qualify for this certification, the applicants must be familiar with Dynamics 365 model-driven applications as well as data-modeling principles. They should also be able to configure Microsoft Power Platform and implement marketing initiatives, such as campaigns, customer journeys, and emails. Additionally, the candidates are required to demonstrate their experience in gathering the requirements and implementing Dynamics 365 Marketing solutions through collaboration with the stakeholders. Apart from that, the individuals should be capable of extending Dynamics 365 solutions with the use of the Power Platform components such as Power Apps and Power Automate.
If you do not possess the requisite experience for this certificate, you can gain it in several ways. First of all, you can take part in a project that focuses on the implementation of the Dynamics 365 model-driven app. Secondly, you can shadow a solutions architect or a functional consultant who already has experience with Dynamics 365 Marketing. Thirdly, you can complete the official instructor-led training course or free learning paths available on the Microsoft website.
The Microsoft PL-200 and Microsoft MB-220 certification tests are delivered in English. You can expect from 40 to 60 questions in each exam. The students will be given 120 minutes to complete all those questions. Both the tests cost $165. However, it is worth mentioning that this price applies to the individuals from the United States. If you’re going to sit for the exams in another country, you need to check the actual cost on the official website as it can be slightly different. The successful completion of these tests makes you eligible for obtaining the associate-level certification that is valid for 1 year and needs to be renewed afterward by completing the free renewal assessment on Microsoft Learn.
To clear the tests for the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certificate, the candidates should develop a good comprehension of the exam topics. A detailed blueprint for each test can be downloaded on the vendor’s platform. A brief description of the domains covered in both Microsoft PL-200 and Microsoft MB-220 is provided below.
The Microsoft PL-200 exam includes the following sections:
This topic covers such abilities of the candidates as manage a current data model, configuring Dataverse, creating & managing processes, as well as configuring security settings.
To tackle the questions related to this subject area, the applicants need to have the relevant skills in creating model-driven apps, creating portal apps, as well as creating canvas apps.
The focus of this exam section is on the creation of flows, creation & management of business procedure flows, and building of desktop flows.
The candidates’ skills measured in this part include creating a chatbot, configuring topics, as well as configuring entities.
Here the test takers need to demonstrate their ability to integrate Power Apps with Power BI, integrate Microsoft 365 with Power Apps, and implement AI Builder.
The Microsoft MB-220 exam comes with the following topics:
The candidates must demonstrate their proficiency in configuring enterprise settings, configuring marketing settings, and managing insights.
The learners need to prove that they possess the skills in defining segment types; creating market segments; creating segments with the use of Natural Language Query; configuring dynamic segments with the use of Designer; combining segments with the use of intersect logic, union, or exclude; creating segments from external sources with the use of customer insights; defining usage scenarios for subscription lists; creating a subscription list; adding a subscription list as well as lists to a form; creating a segment on the basis of a subscription list.
The applicants should be capable of defining which marketing form type to utilize; defining form limitations and requirements; creating a marketing form with the use of a template; creating landing pages and forms. Besides that, this objective requires their competency in creating marketing pages; adding forms to content blocks; adding content to marketing pages; applying a style to marketing pages; integrating marketing emails with marketing pages; previewing & validating marketing pages; publishing marketing pages; monitoring the visitors to marketing pages.
The abilities evaluated within this subject area include creating leads; synchronizing leads from LinkedIn; creating & managing contacts and accounts; creating & managing accounts; creating & managing contacts; managing activities.
To answer the questions from this part, the individuals should be able to create an email message with the use of a template; determine obligatory fields for email messages; handle email messages; determine message requirements; add dynamic content to email messages; preview messages with the use the Inbox as well as Basic options; manage Subscription Center; validate and publish messages.
The students must have the expertise in defining content types needed for a customer journey; creating a customer journey with the use of a template; implementing targets; implementing actions; implementing flow control for customer journeys; configuring requisite options to publish journeys; reviewing customer journeys for possible errors; publishing a customer journey.
This area requires one’s skills in creating an event team; setting up the speakers; setting up sessions and venues comprising external and internal tracks; configuring webinar options; configuring event website; creating & managing event forms; creating event banners, invitations, as well as social media posts; creating stream events on Microsoft Teams; registering and checking in attendees; managing registration, waitlists, speakers, and attendees; managing vendors, logistics, sponsors, and accommodations.
The last topic of the Microsoft MB-220 exam focuses on such abilities of the applicants as creating a theme and uploading images; adding pages to a survey as well as personalizing data; determining survey question types; adding survey questions; defining respondent types; identifying submission options; adding surveys to a webpage; adding surveys to emails; adding surveys to customer journeys; cloning, importing, and translating surveys; viewing the survey results summary; analyzing survey responses; applying conditional logic for survey activities.
The candidates seeking to earn the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certificate have several options that they can choose to increase their chances of success in the qualifying tests. First of all, Microsoft recommends enrolling for the dedicated instructor-led courses, Microsoft Power Platform Functional Consultant and Microsoft Dynamics 365 Marketing. These will enable you to master your knowledge of the exam topics under the guidance of the authorized Microsoft trainers with vast expertise in the field.
If you have a limited budget for your preparation, you can opt for the free learning paths that you can pursue online at your own pace. They include several modules that cover specific aspects of the exam topics. Additionally, the students can take advantage of the official practice tests. These tools will provide you with an insight into the exam structure and will hone your time management skills.
The Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification allows the professionals to work in the role of a Functional Consultant. The certified individuals can also take up the positions of a Sales Operations Analyst and a Business Analyst. The average salary for these titles ranges from $92,500 to $137,000 per year.
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